Here we take a look at the official WIX SEO Hero School Competition Website. Please note this website has now gone offline. They messed up somewhere!
SEO Hero School Analysis
For the Search Engine Optimization capabilities of SEO Hero School I shall test their website using various SEO tools that I would personally recommend to use, test and check your website for SEO insights, help and advice. Below are the full results and suggestions to improve their SEO performance. Some may ask why are we doing this? Are we crazy? Well we are fully aware of the WIX websites SEO capabilities and we know many of the issues higlighted below can not be resolved using their platform. And even if they do manage to resolve some of them it will be because they are using plugins or tools not available though their online web builder software.
Silktide - Nibbler
This is a great simple and free tool for analyzing your website. Follow the recommendations and your site will quickly improve it's SEO performance.
SEO Hero School on Nibbler Screenshot
SEO Hero School Website Issues
Printability - 5 pages tested on this website have not been optimized for printing (using CSS) cascading style sheets.
Solution add a printable stylesheets for all pages,
Facebook - There is no facebook page associated with the SEO Hero School website.
Solution - add a facebook account / page and link to the site
Twitter - There is no titter page associated with SEO Hero School.
Solution - add a twitter account / page and link to the website.
Analytics - SEO Hero School is not making use of any analytics tools such as google analytics to track performance and visitor insights. Now this would make this website an invalid entry as all competitors according to the rules must set up a Google Analytics account for their website and provide access to it for the judges. Domain Age - The website comforms to competition rules for domain age as the website domain name seoheroschool.com was registered on the 16th of November 2016. But they have only registered it for a year? Incoming links - Now SEO Hero School already has 14 pages that link to this website but only 3 domain names that is linking to it. Mobile - Although the SEO Hero School website seems to render okay on mobile and tablet devices it is not using any specific CSS or meta viewport tags? Social Interest - Well SEO Hero School are obviously not focusing any of their efforts on social media interest as they only have 4 facebook like and 1 google plus for their website. I do not see any other social media tools in use. Code Quality - Pretty good only showing 40 errors and 5 warnings in the coding, but not exactley showing off wix's coding quality. Popularity - 1,525,310 seems very high considering it's current Google ranking. I expect this to drop as the weeks roll on. Internal Links - The SEO Hero School website is not using any anchor text for it's internal linking. Is this an issue with the software? Images - Some images do not have a defined size and 27 of them are being stretched in the browser.This is slowing down the redering of the page. Server Behaviour - Pages / URLs are possibly being shown as duplicate pages as the website is returning results with and without trailing slashes. SEO Hero School would be well advised to use a 301 redirect or a canonical meta tag to ensure this is not happening. But can they do this with WIX? Amount of Content - Pretty good, pages tested are showing an average of 537 words per page, could do with having a bit more content as the recommendation is 1000+ words. Freshness - So it looks like the SEO Hero School website was last updated on Tuesday the 15th of November. Hang on a minute that's a day before the competition started!
SEO Hero School Test
As you can see from the above screenshot of the test conducted on SEO Hero School the mobile score is only 57% and the desktop score a better 79%
What this tells me is that again the website is not optimized for mobile viewing and likewise many of the images could be resized and compressed to make the website load faster.
Pingdom Speed Test for SEO Hero School
Similar to Google Page Insights Pingdom will provide you with an overview of your website's performance. Including, Load Time, Page Size, Number of Server Requests and a list of suggestions to help improve the performance of your website.
Pingdom SEO Hero School
I really like to use Pingdom for an overview of my websites speed, performance and for testing for resources that are perhaps slowing or are returning status code errors.
SEO Hero School scores fairly well here but it is a bit slow in comparison to other websites.
Worryingly I am getting a Connection error status for one of the resources that needs o download.
also I am getting a very slow 13.4 secload time and although this will vary depending on location the length of time it takes to download all of the page content is not very encouraging.
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Word Cloud For SEO Hero School
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